Inclusion Criteria

Green, ethical & sustainable...

Listings, news, stories and editorial coverage will be based on some or all of the following criteria:

• Organic, seasonal & local food, as well as slow, vegetarian and vegan options;
• Fairtrade, ethical & natural materials used in production;
• Sustainable sourcing & footprint monitoring in the manufacturing process;
• Renewable, reduced, reused & recycled inputs;
• Carbon reduction & minimisation;
• Waste minimisation & recycling;
• Sustainable development & CSR (Corporate Social Responsibility);
• Corporate structure, outlook & ethos;
• Green design, closed loop & whole-of-life thinking;
• Traditional, artisan & handmade;
• Local services & projects;
• Global thinking, local action;
• Social & community involvement;
• Membership of accreditation & monitoring bodies.

We don't expect every entry to meet all the above criteria (not all will be relevant in any case) but, as a minimum, we do expect entrants to consider their impact upon the planet and their locality as closely as possible.

We want to provide the greatest array of green options possible so content will vary from light green to dark green. Inevitably, some inclusions will be greener, more sustainable and fairer than others. We don't intend to be prescriptive, or to preach; the aim is to provide a greener choice and better information wherever possible.

We also recognise that greening a business or organisation is often a process that cannot be achieved instantly. So we will also include organisations that have started but not yet completed the process of greening their operations.

Equally, we want to avoid greenwash so any decision on inclusion will be at the editors' discretion. If we think a company is undertaking certain actions just to look good or to gain a marketing advantage without any underlying adherence to sustainability, we will probably discount it.

We do require that a submitted listing should have a contact email address and a named contact from the organisation submitting the listing. These details won't be published, but are required by the Green Guide for verification that the listing is genuine and requested by the organisation. These contact details will also be used to keep the entry up-to-date.

SEO agencies & Digital Marketeers
Please note that we will usually ignore any listings submitted for inclusion that originate from SEO agents or a digital marketing agency. We require listings to be submitted by the organisation itself, with an accompanying contact email address and a named contact. Please ask your client to email us directly at editor@greenguide.co.uk authorising any submissions you have made on their behalf.

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