We’re a not-for-profit environmental organisation campaigning to stop plastic pollution – from city to sea. We’re made up of everyday people doing extraordinary things; using our skills (and sometimes discovering new ones) to create a more beautiful world.

Our mission is to connect our actions to the oceans, by giving people and businesses from all backgrounds simple ways to make a significant difference.

We exist to awaken active hope, champion practical solutions and inspire positive action that serves to protect and restore wildlife, rivers and seas.